Trail King Industries, a North American manufacturer of open-deck and materials-hauling trailers, recently launched a new website.
The website was designed to offer a user-friendly experience with improved navigation and functionality, Trail King said. With a heavy focus on making the customer experience better, Trail King is offering updated content to reflect its new mission, and deliver more of what customers and dealers want.
“Trail King is excited to build success for customers, dealers and employees with these updates,” the company said.
Trail King put an emphasis on three areas: Solutions, Services and Customers/Dealers.
- Solutions: Product pages have been given an upgrade. There are product hotspots, updated images, links to literature, specs and video. The Solutions Section is the hub for Trail King products and will be constantly updated with new product information.
- Services: Trail King has rebranded the services suite of products. These services (Parts, Refurb and Finance) now are more recognizable under the Trail King brand and all of the information can be found under the Services navigation menu. Customers and dealers can complete their warranty registration and authorization electronically, right from the site.
- Customers/Dealers: There are added features for current and prospective customers to learn more about Trail King. The Company section explains more about what the mission, Building the Best Trailers in the World for Our Customers’ Success, means. Improvements have been made to the way customers can connect to find the answers they need. The site has new forms for each applicable department, newsletter signups and LIVE CHAT! A Dealer Portal was added to provide access to information for more than 400 trusted Trail King dealer locations.
Visit the new site at trailking.com for more information.