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Reading buys Colorado-based upfitter

April 13, 2023
In addition to expanding Reading Truck’s national footprint, the addition of Mastercraft Truck Equipment is meant to complement the broader portfolio of JBPCO business units
MTEI
Mastercraft Logo 2 643d726959c6c

The Reading Truck Group has signed an agreement to acquire Colorado-based Mastercraft Truck Equipment, a commercial truck and van solutions provider. With two locations, the acquisition of the privately owned Mastercraft Truck Equipment furthers Reading Truck’s growth strategy and positions the company with 24 Reading Truck locations nationwide, according the J.B. Poindexter & Co. Inc. unit’s April 13 report.

Financial terms of the transaction were not disclosed, and the transaction is subject to customary closing conditions.

“Established in 1983, Mastercraft has been providing exceptional upfitting and parts services to its work truck and van body customers for close to forty years. They have an excellent reputation for successfully meeting the upfitting and equipment needs of its customers, a key focus for Reading Truck,” said Jeff Conrad, interim president and CFO of The Reading Truck Group. “They are a great addition to our Reading Truck center network, and to our Reading Truck brand.”

In addition to expanding Reading Truck’s national footprint, the addition of Mastercraft Truck Equipment is meant to complement the broader portfolio of JBPCO business units.

”As with our prior acquisitions, the addition of Mastercraft underscores our commitment to growth, and to our customers,” said Eric McNally, vice president of sales and marketing for The Reading Truck Group.

Founded in 1983, Mastercraft Truck Equipment operates two locations in the Denver vicinity.

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TBB staff