Looking to bring together the entire spectrum of the light- and medium-duty trailer industry, the inaugural NATM Trailer Expo is set for Sept. 16-18 in Oklahoma City.
“One of the primary motivations behind the creation of the NATM Trailer Expo is to address the gap in education, resources, and self-governance that exists in the trailer-dealer realm,” NATM Assistant Director Meghan Ryan said. “As leaders in national towing safety efforts, dealers have long looked to NATM for support. To meet this need, NATM is rapidly expanding benefits for dealers with our warranty program, our dealers connect, and additional programming throughout the year.”
The target audience includes trailer dealers, fleet managers, and government purchasing agents. Manufacturers, suppliers, and service providers will also be on hand and exhibiting, allowing dealers to explore the latest innovations and technologies.
One of the top reasons to attend the National Association of Trailer Manufacturers’ (NATM) inaugural Trailer Expo is the exceptional education. The NATM Trailer Expo will offer attendees over 10 hours of education through top-notch keynote speakers, two tracks of industry-led workshops, peer-learning roundtable discussions, and quick hit demos and trainings.
With an emphasis on content targeted at top level professionals in the trailer dealer industry, the educational offerings will present the best in the industry for leading trailer dealer executives. The NATM Dealer Committee is leading the planning process for all the Trailer Expo education.
NATM has booked two keynote speakers for the event.
Session topic: How to build a high-performance culture
Mike Staver is the author of “Leadership Isn’t for Cowards” and an internationally respected speaker, author, and coach. In all of Staver’s work, the goal is simple: helping leaders perform better and live better lives.
To accomplish this, he uses counterintuitive perspectives, a storytelling style, and entertaining delivery that makes the often-challenging realities of work and life easier to absorb and put into practice.
In the last 30 years, Staver has influenced over 200,000 people in ways that have not only transformed thinking and action but improved results. His message is grounded in the belief that leadership is about influence regardless of position, title, or power.
Session Topic: Trends and forecasts for the US economy
Chris Kuehl is managing director of Armada Corporate Intelligence and one of the co-founders of the company in 1999. He has worked with a wide variety of private clients and professional associations in the last 24 years.
He is the economic analyst for the Fabricators and Manufacturers Association and writes their bi-weekly publication, Fabrinomics, which details the impact of economic trends on the manufacturer. He also serves as economic analyst for CPA societies, banker’s organizations, construction associations and a wide variety of industrial groups.
Kuehl makes more than 100 presentations each year to business and industry associations in the U.S. and overseas.
During Kuehl’s sessions, he will provide a very current assessment of the U.S. economy at the time of the presentation and a forward-looking analysis of trends to watch. The title and content changes based on current events and is curated for the trailer dealer industry.
Free pass
A New Dealer Promotion is available to every NATM Trailer Dealer Affiliate. Whether you’ve been with NATM for years or just joined, you’re eligible.
NATM Trailer Dealer Affiliates receive:
- Two (2) full dealer registrations
- Two (2) spouse/guest registrations
- One (1) hotel night at the Omni Oklahoma City Hotel
Visit natm.com/events/2025-trailer-expo for more information.