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PPG launches solution to support light-industrial customers

Sept. 23, 2022
The merger of the Pennsylvania-based company's TRUEFINISH brand and Commercial Performance Coatings product line has created a new offering for greater customer ease and efficiency

PPG launched PPG VERSOLON solutions, a newly-formed brand designed to simplify PPG’s offerings to light industrial customers including liquid coatings, powder coatings, and allied products.

PPG Versolon is one streamlined solution servicing a wide range of applications such as agricultural and construction equipment, trailers, wheels, and sheds. It delivers a wide range of pre-formulated and in-demand colors for coating applications, extending to accurate matches, custom colors, and a variety of color tools and support that includes the latest in digital technology.

The team of PPG Versolon experts will work alongside OEMs to understand product needs and requirements to deliver coatings and finishes through a variety of distribution channels. Local PPG Versolon specialists will equip customers with personalized support, local logistics management, and delivery service.

Photo: PPG

“The combination of a streamlined product offering and specialist support gives us the opportunity to provide better service to all our customers,” said Daniel Bencun, PPG director commercial coatings, automotive refinish, U.S. and Canada.

As part of the new suite of PPG Versolon solutions, customers have streamlined access to a wide range of PPG coatings designed to deliver protection against aggressive environments, including:

  • Liquid Coatings: Liquid coatings feature innovative technologies created to maximize protection while creating efficient production, speed, and performance.
  • Powder Coatings: A wide range of powder technologies are available from over 300 in-stock RAL colors as well as a large specialty-effect, ultra-durable library.
  • Solvents and Allied Products: PPG offers a variety of painting supplies, equipment, and accessories to meet customer’s needs and a full range of allied products such as pretreatment, adhesives, sealants, and aerosols.

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