Safe Fleet is combining its truck and trailer, and work truck business units into a unified commercial vehicle (CV) division.
The company said it is promoting Craig Bonham, former vice president of work truck, to VP of commercial vehicle to lead the new division effective immediately. Under Bonham’s leadership, the business resources and goals of both units are aligned to deliver a “best-in-class” customer experience to the CV fleet market with integrated fleet safety solutions.
The new division positions Safe Fleet to service Class 2-8 fleet vehicles with products from its entire portfolio of fleet safety brands such as American Van, Prime Design, ROM, Randall and Bustin. Fleets of all shapes and sizes, including mixed-vehicle fleets and those pursuing “Last Mile” opportunities, can look to Safe Fleet’s CV division to support their safety needs.
“I’m excited about the opportunity to lead a dedicated group of industry safety experts in better serving the needs of commercial vehicle fleets, today and into the future,” Bonham said. “We look forward to being a true fleet safety advisor for the commercial vehicle market.”
Bonham joined Safe Fleet in 2017 from Reading Truck body and is an industry veteran in commercial truck and van equipment.
Bob Shupp, senior vice president of operations, supply chain and strategic initiatives, served as the interim business unit VP for truck and trailer for eight months. He will return immediately in full capacity to his operations, supply chain and strategic initiative duties for Safe Fleet.