Work Truck Solutions (WTS) recently released FrontLine, which the company says helps commercial vehicle dealers display and promote their inventory online.
The new offering is based on in-house research, which WTS says shows work trucks and vans that display on-lot photos and rich body details gain more buyer interest and turn faster than vehicles missing these specifics.
FrontLine is designed to make it easier for dealers to display these important CV details, and improve the quality and stickiness of their online shopping.
“Our dealers give us their inventory feed and we take care of the rest,” said Kathryn Schifferle, founder and CEO of Work Truck Solutions. “They tell us that managing their online inventory used to take hours of administrative work and now it only takes minutes. All Work Truck Solutions products use our trademarked Vocational Carousel, with its iconic wireframe interface, to help commercial buyers visually find the specialized work truck or van they need––in just two clicks.
“We specifically created FrontLine to help those dealers whose first and only priority is to get their commercial inventory in front of their customers, online, in the best way possible.”
By adding FrontLine, WTS now gives dealers the flexibility to build a custom package that matches their needs. After a dealer has implemented FrontLine to maximize commercial vehicle online display, WTS provides a variety of dealer solutions to augment their commercial business. Dealers can enhance their business with commercial management tools, advanced analytics and customized website content that includes 24/7 technical support and marketing consultations that help increase quality traffic and expand CV business, WTS maintained.
“Hands down, the best way to showcase commercial inventory,” said AJ Hewitson, a commercial and fleet sales director at Paradise Chevrolet, which has been a WTS customer since 2014. “No cumbersome searches. This narrows down in seconds.
“Also, Work Truck Solutions is a great partner, helping us to increase sales and manage our inventory better. Good for any dealer size or level of experience.”
For a dealer market opportunity assessment, send dealer information to [email protected].