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Ram ProMaster van

Ram debuts new van, options

March 9, 2020
2021 ProMaster aimed at vocational users; Ram 1500 snow plow prep package expands work truck versatility

Ram recently revealed the 2021 ProMaster full-size commercial van and introduced a new snow plow prep package for the 2021 Ram 1500.

The “hard-working” new van is designed for vocational users, including businesses, commercial fleets and construction site workers, Ram said.

“Ram Commercial was formed in 2014 and our full-size van customers have enjoyed Ram’s benchmark durability ever since,” said Reid Bigland, head of Ram Brand. “Ram Commercial continues to focus solely on trucks and commercial vehicles, allowing us to deliver confidence for hard-working people every day, no matter their line of work.”

New for 2021, and making its debut on an FCA vehicle, a class-exclusive digital rearview mirror option is available to replace the traditional rearview mirror with a 9.2-inch wide LCD monitor.

The digital rearview mirror displays video in real time from a rear-facing camera and can be turned off to revert back to a traditional reflective mirror. The digital rearview mirror is available on all ProMaster models and provides an unobstructed rear view that enhances safety and prevents accidents while on the job, Ram maintained.

Crosswind Assist is now standard equipment on all 2021 Ram ProMaster models, helping the driver keep the vehicle stable, even when wind gusts attempt to push it off course. 

ProMaster now offers several available safety options, including Blind-spot Monitoring with Rear Cross Path detection, Forward Collision Warning with Emergency Brake Assist and Ambient/Courtesy Lights. 

Blind-spot Monitoring with Rear Cross Path detection is an available option and warns the driver when vehicles enter ProMaster’s blind spot. Available on ProMaster cargo vans, Blind-spot Monitoring enhances safety and lowers the total cost of ownership by avoiding collision repairs, downtime and increased insurance premiums. 

Forward Collision Warning with Emergency Brake Assist is an available option and applies partial braking to mitigate the collision and to increase the driver’s time to react to the impending collision. Available on all ProMaster models, Forward Collision Warning with Emergency Brake Assist reduces the total cost of ownership by avoiding collision repairs, downtime, lost productivity and revenue and reduces liability exposure. 

Ambient/Courtesy Lights are available when packaged on all ProMaster models and enhances lower interior lighting with LEDs for customers who utilize ProMaster as a mobile office and for upfitters as well. 

The 2021 Ram ProMaster is available in 18 different wheelbase and roof height configurations and features the 3.6-liter Pentastar V6 engine paired with a proven six-speed automatic transmission. All ProMaster models come with a class-exclusive front-wheel-drive system. 

ProMaster includes best-in-class features like standard V6 power, turning radius, standard interior cargo height, load-floor height, cargo width between wheel wells and maximum cargo width. 

Pricing for the 2021 Ram ProMaster will be announced closer to when the vehicle is available later this summer, Ram said.

The manufacturer’s new Ram 1500 snow plow prep option is available for $195 and includes a 220-amp alternator, truck-side plow wiring harness and a rear power-sliding window with defroster. The active air dam is removed when this option is selected to make way for plow mounts.

“As part of Ram’s commitment to continuous improvement within the segment, we now offer a snow plow prep package for Ram 1500 customers,” Bigland said. “Ram has taken a larger presence in the commercial vehicle market and this offering is the latest expansion of our hard-working trucks.”

This new package is available on 2021 Ram 1500 Tradesman, Big Horn and Laramie 4x4 models that are equipped with the 5.7-liter HEMI V8, 5.7-liter HEMI eTorque V-8 or 3.0-liter EcoDiesel V-6 engine. The plow, mounts and controller are all sold separately and are available through several manufacturers, Ram said.

The Ram 1500 snow plow prep package is expected to be available later this year.

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