Meyer Products Inc has announced an exclusive partnership with five National Football League teams.
For the 2004 NFL season, Meyer is “The Official Snowplow of Pro Football's Snow Country”. Meyer plows will be the official snowplow of the Cleveland Browns, Buffalo Bills, Baltimore Ravens, Minnesota Vikings, and the preferred snowplow of the Pittsburgh Steelers.
Two aspects of the promotion are the “Meyer Offensive Lineman of the Year” contest, in which NFL fans vote for their favorite lineman, and the “Plow Your Way to Hawaii” sweepstakes, which awards fans a trip to Honolulu HI and tickets to the 2005 NFL Pro Bowl.
Fans can vote for their favorite lineman at Meyer dealerships or online at www.meyerproducts.com. Meyer will present a trophy to the winning lineman at the final home game of the season. It will also donate a snowplow in the name of the winning lineman to a charity of his choice.
Those voting for their favorite lineman will be automatically entered in “Plow Your Way to Hawaii.” This sweepstakes will send seven winners and a guest to Hawaii. Winners will be treated to an all-expense-paid trip that includes air, hotel, and game tickets to the Pro Bowl. Voting and registration begin September 12 and end December 19.