NTEA Report Offers Survival Strategies

The National Truck Equipment Association (NTEA) has released The Industry Overview and Strategic Bundle, two detailed reports that offer truck-equipment firms a plan of attack for surviving and thriving in the years ahead.

Key findings indicate compressed distribution and sales channels are imminent, with more sales occurring through fewer outlets and with a reduced number of suppliers and upfitters. Strategic use of technology, market positioning, finding and promoting core competencies and identifying global opportunities are examples of ways to prepare for a consolidated industry.

The Bundle consists of the North American Truck Equipment Industry Outlook and the Profitability, Cost and Technology Playbook:
Strategic Insights and Best Practices for Truck Equipment Manufacturers and Distributors as well as an Executive Summary
overviewing the two reports and is available to members for $249 and to non-members for $399. Order online at www.ntea.com
or by phone at 1-800-441-NTEA (6832).

"These Reports include specific planning tactics and strategies to help our members navigate and compete in these challenging times," said Jim Carney, NTEA executive director. "We aim to help our members understand the threats and the opportunities facing them today in order to position themselves for a successful tomorrow."

A special educational session at the upcoming NTEA Convention, From Tactical to Practical: A Playbook for Identifying
Profitability and Survivability, further explores these findings. The Convention is held in conjunction with The Work Truck Show
at Chicago's McCormick Place March 3-6.

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