The National Truck Equipment Association (NTEA) was recently honored with three Diamond Awards, the highest honor given to a non-profit by MSAE, the Michigan Society of Association Executives. Awards were presented at the seventh annual Diamond Awards Banquet in Dearborn MI.
These awards were created to honor and celebrate innovation, achievement, and excellence within the association industry. NTEA won honors for membership development, the website NTEA.com, and public relations.
The membership development program at NTEA was recognized for excellence in recruiting and retention of association members. The award was granted for creativity of strategies employed, effectiveness of utilized tools, and overall results.
NTEA.com took top honors for its enhanced website features, quality, creativity, usability, navigation, and organization of content.
The public relations campaign for The Work Truck Show 2008 received the Diamond Award for its innovative and creative approach to increase awareness by the general public, media, and/or other external audiences.
NTEA also received a Gold Honorable Mention in the print newsletter category for its monthly publication, NTEA News; a Gold Honorable Mention in the meetings and exposition category; and a Silver Honorable Mention for The Insider, in the e-newsletter category.