Kentucky Trailer's new logo denotes growth

Kentucky Trailer has begun applying the company's new logo to finished trailers. The transition of logos is the final phase of a rebranding campaign launched in January 2004.

This logo change is an outward symbol of Kentucky Trailer's growth beyond its traditional focus on the moving and storage industry. The new brand reflects the strategic path the company now follows, to include other industries with auto transporters, race transporters, mobile command centers, expandable trailers, electronics van, horse vans, pallet vans, mobile marketing, and MRI laboratory trailers.

The new logo will retain the standard placement on the trailer: on the left rear door and on the driver and passenger side at the front of the trailer. Kentucky Trailer estimates that 100 trailers on the road will include the new logo by the end of 2004, based on production estimates through December.

TAGS: Trailers
Hide comments

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish