Heil Environmental has unveiled a new corporate tag line: “The Wheels Are Always Turning.” The manufacturer of refuse collection vehicles, dump bodies, replacement parts, and truck equipment has also shortened its name to Heil Environmental from Heil Environmental Industries Ltd.
The new tag line has been designed to communicate the company's character, products, and corporate philosophy in a way that will resonate with customers and inspire employees.It also reflects the company's internal philosophy.
Heil has updated its company logo to incorporate the new tag line in a metallic bar underneath the trademark blue oval. This new element of the Heil brand identity will be communicated in ways including updated business cards, stationery, ads, web sites, and trade show displays.
For more information, visit www.heil.com or phone toll-free 800-214-4345.