The 2026 NATDA Trailer Show Innovation Showcase gave trailer dealers a firsthand look at the newest trailers, products and dealership solutions entering the market while recognizing the innovations expected to help shape the future of the trailer industry.

Building on the text-to-vote engagement introduced at the 2025 NATDA Trailer Show, the 2026 Innovation Showcase expanded its judging process with a new weighted voting system. Dealer advisory groups accounted for 50% of the final score; NATDA Loyalty and VIP Dealers contributed 35%, and general NATDA Trailer Show attendees contributed 15%.  

“This year’s expanded judging process gave even more members of our dealer community a voice in recognizing the innovations that stood out on the show floor,” said Corey Langley, Director of Exhibits and Partnerships. “Congratulations to all of this year’s participants, finalists and recipients who continue to use our event as a springboard to introduce their latest technologies and products driving the industry forward.” 

TRAILmakER Awards – Best in Show for Trailers 

The TRAILmakER Awards recognize the best new trailer produced since the close of the previous year’s show, with awards presented across key trailer segments.