Dealer Spike, Rollick team to expand digital retail platform

The Certified Partner Program provides dealers with access to third-party product scripts that can be integrated into websites and mobile experiences
Aug. 18, 2025
2 min read

Dealer Spike, a digital solutions provider for the recreational and equipment industries, has partnered with Rollick, a technology company specializing in dealership software, to enhance the customer shopping experience.

Through this partnership, Dealer Spike has certified RollickEngage as a Certified Partner, enabling dealers to streamline and consolidate their lead generation activities into a single solution.

Dealer Spike’s Certified Partner Program provides dealers with access to third-party product scripts that can be integrated into websites and mobile experiences, the company noted.  This empowers dealers to confidently integrate certified partner scripts into their business operations.

Each partner solution is thoroughly validated to meet strict security and performance requirements. For dealerships, this means:

  • Stronger Website Performance: Scripts are optimized, ensuring fast load times and a seamless customer experience, which can boost satisfaction and retention.
  • Data Protection Peace of Mind: All integrations uphold robust data protection protocols, so dealers and their customers can trust that information is handled responsibly and securely.
  • Effortless Compliance: By only using certified partner scripts, dealers automatically align with the latest data privacy and security standards, reducing risk and administrative burdens.

Dealer Spike’s partnership with Rollick is just one example of how the Certified Partner Program makes it easier for dealers to adopt high‑performing tools that improve the path to purchase for their customers, the company noted.

Sign up for Trailer Body eNewsletters
Get the latest news and updates