Badger Truck
Badger Deloitte award winner

Badger Truck claims 14th Deloitte Wisconsin 75 award

Oct. 24, 2018
Badger Truck Center recently received the Deloitte Wisconsin 75 award for 2018, marking its 14th appearance on the annual ranking.

Badger Truck Center, a family-owned commercial truck dealership, recently received the Deloitte Wisconsin 75 award for 2018, marking its 14th appearance on the annual ranking of privately held companies headquartered in Wisconsin by sales revenue.

Badger Truck’s line of business divisions includes Badger Heavy Truck, Badger Truck Equipment, Quick Lane Tire and Auto Center, and Badger Rebuild.

Each year, Deloitte recognizes the 75 largest and most successful privately held companies for the impact they make on Wisconsin’s economic growth and for their involvement in the community.

“Every January, I choose one word that I would like everyone in the company to remain conscientious of throughout the year,” said Paul Schlagenhauf, president of Badger Truck Center. “The word represents what we are encouraged to work on in our daily presence at the dealership. This year, our Word of the Year at Badger Truck Center is Accountability. The word serves as a reminder to all of us that we need to become comfortable in accepting responsibility for our actions.

“This year, I asked our whole team to become solution seekers and with this, shed light on areas of improvement in our business. Without constantly evaluating our day-to-day operations, we would have limited growth potential.

“Being accountable for our actions and improving on our level of customer service is what won us the Wisconsin 75 award this year. We extend our congratulations to our fellow award recipients and to the 2018 Distinguished Performer award winners.”

Deloitte hosted a premier recognition breakfast and event Oct. 10 at Northwestern Mutual’s Grand Hall. The program included a presentation from keynote speaker John E. Schlifske, chairman, president and CEO of Northwestern Mutual.

“Being a recipient of the Deloitte Wisconsin 75 award is always a proud reminder for us as a private organization,” said Ray Pannemann, general sales manager. “The credibility that comes with this assures our customers and employees that we have a long-term commitment to provide them with a strong foundation looking to build into the future.”

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