Ram unveiled new-for-2017 updates to three of its most popular models: Lone Star, Laramie Longhorn and Limited. The Ram 1500 Lone Star—the brand’s top-selling truck in Texas—will get a new Silver Edition option.
The Ram 1500 Lone Star Silver Edition will get premium upgrades, including a new luxury grille with chrome surround and chrome Wave Mesh inserts. Other functional and aesthetic exterior highlights include new bright belt moldings, chrome exterior side-view mirrors, chrome wheel-to-wheel side steps, polished 20-inch wheels and front tow hooks.
The Lone Star Silver Edition is available on Ram 1500 4x2 and 4x4 Crew Cab, and short and long box-length configurations, and a choice of either 3.6-liter Pentastar V-6, 5.7-liter HEMI V-8 or class-exclusive 3.0-liter EcoDiesel powertrains.
Lone Star Silver Editions are expected to arrive in dealerships in the fourth quarter of 2016. The new Ram 1500 Lone Star Silver Edition package pricing is $900 with a starting manufacturer’s suggested retail price (MSRP) of $38,995, plus a $1,320 destination charge.
For 2017, Ram has added new looks and premium features to its Limited and Longhorn models as well.
Ram 1500, 2500 and 3500 Limited-trim pickups can be ordered with black “RAM” tailgate letters. Black letters – in combination with Brilliant Black or Granite Crystal Metallic paint – will arrive in dealerships in the fourth quarter of 2016. The new letters create a unique rear liftgate appearance for the most premium member of the Ram pickup truck lineup. The black RAM tailgate is a $195 option.
Ram 1500, 2500 and 3500 Longhorn models add a new bright-chrome grille and chrome belt moldings. The billet port grille features bold “RAM” lettering and will be available on Longhorn models late fourth quarter 2016.
Ram 1500 Longhorn models also add standard Keyless Go, SmartBeam headlights and rain-sensing wipers for the 2017 model year.
For 2017, Ram 2500 and 3500 Heavy Duty Laramie, Longhorn and Limited trims receive the 6.4-liter HEMI V-8 as standard equipment. Ram Heavy Duty Longhorns and Limiteds come with Bilstein monotube shocks as standard equipment on 4x4 models, enhancing their already best-in-class ride and handling. All Ram 2500 models are now available with a new 4x4 Off-road package that adds essential trail components, including Bilstein mono-tube performance-tuned shocks, hill-descent control, limited-slip differential, all-terrain tires, tow hooks, transfer case skid plate, fender flares and a new “4x4 Off-road” graphic.
Production of the 2017 Ram Night models begins early fourth quarter 2016 at the Warren (Mich.) Truck Assembly Plant and Saltillo (Coahuila, Mexico) Truck Assembly Plant.