Fiat Chrysler Shifting Focus to Ram Trucks, SUVs

Feb. 1, 2016
Fiat Chrysler Automobiles NV plans to stop producing the Dodge Dart and Chrysler 200 sedans to allow increased production of Ram Truck pickups and SUVs, according to the Detroit News.

Fiat Chrysler Automobiles NV plans to stop producing the Dodge Dart and Chrysler 200 sedans to allow increased production of Ram Truck pickups and SUVs, according to the Detroit News.

The company said the shift is due to changing tastes of buyers, who favor pickups, crossovers and SUVs.

The company also said it plans to free-up plant capacity to build more Ram Truck pickups and Jeeps.

Fiat Chrysler has had trouble meeting demand for highly profitable Jeeps and Rams, while having to offer buyer incentives on its sedans to move the cars off lots.

The company did not give guidance on what plants will be affected, despite expectations. A company spokesperson declined to comment on additional details of the revamped production plan.

The company said the new plans can be executed with existing plant infrastructure and not negatively impact hourly employee headcount.

The Detroit News has more.

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Rick Weber