Sterling launches interactive body builder program

Sterling Truck Corporation has developed what it says is the truck manufacturing industry's first interactive electronic body builder program of its kind - the Sterling Body Builder Guide. The Web-based program features interactive graphics, allowing the user to custom build L-Line trucks by adding and/or removing individual components on the cab and chassis and view the entire truck as it's being built.

This advanced new tool, available to Sterling dealers and body builders, will make customization, ordering, and the entire body building process quicker and easier, with less room for error. The Sterling Body Builder Guide shows the placement and dimensions of each component and produces a detailed printable graphic with all of the specs necessary for body builders. For optimum viewing, a choice of four different truck angles - top, front, rear, and driver's side - also is available.

"The Sterling Body Builder Guide provides complete details for each specification and enables users to view the entire truck with each component selected," said Ann Demitruk, director of marketing for Sterling Truck Corporation. "The program is an easy-to-use tool that dealers and body builders will find extremely beneficial."

Keeping the future in mind, the Sterling Body Builder Guide also was built for an expansion of capabilities and for important changes that will affect truck configurations. This guide provides the option to download precise component measurements and complete chassis configurations to improve integration between the manufacturer and body builder.

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